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Works matching IS 10949968 AND DT 2008 AND VI 22 AND IP 1

Results: 6

1

Special thanks.

Published in:: Journal of Interactive Marketing, 2008, v. 22, n. 1, p. 4, doi. 10.1002/dir.20108
Publication type:: Article

2

Investigating cross-buying and customer loyalty.

Published in:

Journal of Interactive Marketing, 2008, v. 22, n. 1, p. 5, doi. 10.1002/dir.20106

By:

Reinartz, Werner;
Thomas, Jacquelyn S.;
Bascoul, Ganaël

Publication type:

Article

3

Investigating pricing solutions to combat spam: Postage stamp and bonded senders.

Published in:

Journal of Interactive Marketing, 2008, v. 22, n. 1, p. 21, doi. 10.1002/dir.20105

By:

Joseph, Kissan;
Thevaranjan, Alex

Publication type:

Article

4

An empirical investigation of the impact of communication timing on customer equity.

Published in:

Journal of Interactive Marketing, 2008, v. 22, n. 1, p. 36, doi. 10.1002/dir.20103

By:

Drèze, Xavier;
Bonfrer, André

Publication type:

Article

5

People are experience goods: Improving online dating with virtual dates.

Published in:

Journal of Interactive Marketing, 2008, v. 22, n. 1, p. 51, doi. 10.1002/dir.20107

By:

Frost, Jeana H.;
Chance, Zoë;
Norton, Michael I.;
Ariely, Dan

Publication type:

Article

6

JIM marches on.

Published in:

Journal of Interactive Marketing, 2008, v. 22, n. 1, p. 2, doi. 10.1002/dir.20104

By:

Shankar, Venkatesh;
Malthouse, Edward

Publication type:

Article