Building on the momentum in interactive marketing.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 2, doi. 10.1002/dir.20051
- By:
- Publication type:
- Article
Works matching IS 10949968 AND DT 2005 AND VI 19 AND IP 4
Results: 12
1
2
Processing of animation in online banner advertising: The roles of cognitive and emotional responses.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 18, doi. 10.1002/dir.20047
- By:
- Publication type:
- Article
3
Building on the momentum in interactive marketing.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 2, doi. 10.1002/dir.20051
- By:
- Publication type:
- Article
4
Best face forward: Improving companies' service interfaces with customers.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 67, doi. 10.1002/dir.20050
- By:
- Publication type:
- Article
5
Non-parametric estimation of mean customer lifetime value.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 48, doi. 10.1002/dir.20049
- By:
- Publication type:
- Article
6
Pre-sale vs. Post-sale e-satisfaction: Impact on repurchase intention and overall satisfaction.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 35, doi. 10.1002/dir.20048
- By:
- Publication type:
- Article
7
Processing of animation in online banner advertising: The roles of cognitive and emotional responses.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 18, doi. 10.1002/dir.20047
- By:
- Publication type:
- Article
8
Non-parametric estimation of mean customer lifetime value.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 48, doi. 10.1002/dir.20049
- By:
- Publication type:
- Article
9
Best face forward: Improving companies' service interfaces with customers.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 67, doi. 10.1002/dir.20050
- By:
- Publication type:
- Article
10
Collaborating to create: The Internet as a platform for customer engagement in product innovation.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 4, doi. 10.1002/dir.20046
- By:
- Publication type:
- Article
11
Collaborating to create: The Internet as a platform for customer engagement in product innovation.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 4, doi. 10.1002/dir.20046
- By:
- Publication type:
- Article
12
Pre-sale vs. Post-sale e-satisfaction: Impact on repurchase intention and overall satisfaction.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 4, p. 35, doi. 10.1002/dir.20048
- By:
- Publication type:
- Article