Works matching IS 10949968 AND DT 1998 AND VI 12 AND IP 2
Results: 23
PRODUCT/MARKET APPLICATIONS.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 77
- By:
- Publication type:
- Article
NEW MEDIA/NEW TECHNOLOGY.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 77
- By:
- Publication type:
- Article
NEW MEDIA/NEW TECHNOLOGY.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 76
- By:
- Publication type:
- Article
NEW MEDIA/NEW TECHNOLOGY.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 76
- By:
- Publication type:
- Article
NEW MEDIA/NEW TECHNOLOGY.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 76
- By:
- Publication type:
- Article
INTERNATIONAL DIRECT MARKETING.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 75
- By:
- Publication type:
- Article
INTERNATIONAL DIRECT MARKETING.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 75
- By:
- Publication type:
- Article
INTERNATIONAL DIRECT MARKETING.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 75
- By:
- Publication type:
- Article
INTERNATIONAL DIRECT MARKETING.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 75
- By:
- Publication type:
- Article
INTERNATIONAL DIRECT MARKETING.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 75
- By:
- Publication type:
- Article
TESTING, ANALYSIS & ECONOMICS.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 74
- By:
- Publication type:
- Article
CREATIVITY, IDEA GENERATION.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 74
- By:
- Publication type:
- Article
CREATIVITY, IDEA GENERATION.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 74
- By:
- Publication type:
- Article
CREATIVITY, IDEA GENERATION.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 73
- By:
- Publication type:
- Article
LIST & MEDIA.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 73
- By:
- Publication type:
- Article
LIST & MEDIA.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 73
- By:
- Publication type:
- Article
GENERAL, PLANNING, STRATEGY.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 73
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- Publication type:
- Article
RELIABLE CORPORATION.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 63
- By:
- Publication type:
- Article
INFORMATION TECHNOLOGY: RETAIL USERS VERSUS NONUSERS.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 49, doi. 10.1002/(SICI)1520-6653(199821)12:2<49::AID-DIR5>3.0.CO;2-D
- By:
- Publication type:
- Article
DIFFERENT MESSAGE-FRAMING FOR DIFFERENT DIRECT RESPONSE MARKETING GOALS: CHOICE VERSUS ATTITUDE FORMATION.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 33, doi. 10.1002/(SICI)1520-6653(199821)12:2<33::AID-DIR4>3.0.CO;2-Z
- By:
- Publication type:
- Article
ON USING THE BETA-LOGISTIC MODEL TO UPDATE RESPONSE PROBABILITIES GIVEN NONRESPONSE.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 23, doi. 10.1002/(SICI)1520-6653(199821)12:2<23::AID-DIR3>3.0.CO;2-2
- By:
- Publication type:
- Article
CONTINUOUS PREDICTIVE MODELING--A COMPARATIVE ANALYSIS.
- Published in:
- Journal of Interactive Marketing, 1998, v. 12, n. 2, p. 5, doi. 10.1002/(SICI)1520-6653(199821)12:2<5::AID-DIR2>3.0.CO;2-D
- By:
- Publication type:
- Article
THE RIGHT TO BE LET ALONE.
- Published in:
- 1998
- By:
- Publication type:
- Editorial