Found: 22
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WEB CATALOG OFFERS BUYER'S GRAB BAG.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 91
- Publication type:
- Article
INTERACTIVE HOME SHOPPING: CONSUMER, RETAILER, AND MANUFACTURER INCENTIVES TO PARTICIPATE IN ELECTRONIC MARKETPLACES.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 91
- Publication type:
- Article
Y'ALL COME BACK NOW, YA HEAR? A SURVEY OF CANADIAN WEB SITES SHOWS WHAT MAKES NET USERS WANT TO PAY A RETURN VISIT.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 89
- Publication type:
- Article
NET GAIN: EXPANDING MARKETS THROUGH VIRTUAL COMMUNITIES.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 55, doi. 10.1002/(SICI)1520-6653(199924)13:1<55::AID-DIR5>3.0.CO;2-C
- By:
- Publication type:
- Article
WIRING THE TRADE SHOW–THE INTERNET AND TRADE SHOWS HAVE A LOT IN COMMON. AND USED IN CONCERT, THEY CAN BOLSTER EACH OTHER'S STRENGTH.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 89
- Publication type:
- Article
THE IMPACT OF STAFF EMPOWERMENT AND COMMUNICATION STYLE ON CUSTOMER EVALUATIONS: THE SPECIAL CASE OF SERVICE FAILURE.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 87
- Publication type:
- Article
THE CHILDREN'S CATALOG MARKET.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 90
- Publication type:
- Article
LOYALTY MARKETING BOOM OR BUST? IS IT WORTH ALL THE EFFORT TO CREATE LOYALTY PROGRAMS FOR YOUR CUSTOMERS? FIND OUT WHAT WORKS– FOR CATALOGERS AS WELL AS FOR OTHER MARKETERS.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 90
- Publication type:
- Article
THE ONLINE OFFER–THERE ARE SOME SERIOUS HURDLES FOR MARKETERS CONSIDERING PUTTING COUPON ON THE NET.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 90
- Publication type:
- Article
THE POWER OF PROMOTIONAL STAMPS–INVOLVING PROSPECTS AND DONORS THROUGH THESE POWERFUL RESPONSE BOOSTERS.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 88
- Publication type:
- Article
THE PRICING PUSH–HOW PRODUCT PRICE AND MARGIN DRIVE DIRECT MARKETING STRATEGY.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 88
- Publication type:
- Article
INFORMATION STILL KILLER APP ON THE INTERNET.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 89
- Publication type:
- Article
MISTAKES YOU CAN MAKE IN INTERNATIONAL CATALOGING (AND HOW TO AVOID MOST OF THEM).
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 89
- Publication type:
- Article
ONLINE MARKET RESEARCH HELPS WEB ADVERTISERS–SURVEYS PROVIDE VALUABLE DATA, BUT MAY REACH WARPED SAMPLE.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 88
- Publication type:
- Article
SPEAKING LANGUAGE THAT MAKES SENSE TO PROSPECTS.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 87
- Publication type:
- Article
THE KING-SIZE COMPANY.
- Published in:
- 1999
- By:
- Publication type:
- Case Study
SELECTION OF TELEMARKETING EMPLOYEES BY STANDARDIZED ASSESSMENT PROCEDURES.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 88
- Publication type:
- Article
HOW TOLERABLE IS DELAY?: CONSUMERS' EVALUATIONS OF INTERNET WEB SITES AFTER WAITING.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 41, doi. 10.1002/(SICI)1520-6653(199924)13:1<41::AID-DIR4>3.0.CO;2-S
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- Publication type:
- Article
TRUST AND CONCERN IN CONSUMERS' PERCEPTIONS OF MARKETING INFORMATION MANAGEMENT PRACTICES.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 5, doi. 10.1002/(SICI)1520-6653(199924)13:1<5::AID-DIR2>3.0.CO;2-9
- By:
- Publication type:
- Article
ADVERTISERS SHOULD INVEST IN SITES, NOT JUST BANNER ADS.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 87
- Publication type:
- Article
WINNING IN SMART MARKETS.
- Published in:
- 1999
- By:
- Publication type:
- Editorial
CUSTOMER PROFITABILITY ANALYSIS: MEASUREMENT, CONCENTRATION, AND RESEARCH DIRECTIONS.
- Published in:
- Journal of Interactive Marketing, 1999, v. 13, n. 1, p. 25, doi. 10.1002/(SICI)1520-6653(199924)13:1<25::AID-DIR3>3.0.CO;2-L
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- Publication type:
- Article