ATTITUDES OF SENIOR MANAGERS IN LARGE AND SMALL BUSINESS TOWARD THE USE OF FACSIMILE TECHNOLOGY AS A MEDIUM FOR ADVERTISING.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 65
- By:
- Publication type:
- Article
Works matching IS 10711988 AND DT 1994 AND VI 4 AND IP 1
Results: 8
1
2
FACTORS THAT IMPACT THE OUTCOMES OF FOCUS GROUP SESSIONS.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 59
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- Publication type:
- Article
3
THE TRADE AREA PROFILING SYSTEM: A METHODOLOGY FOR MACRO-LEVEL RETAIL SITE EVALUATION.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 49
- By:
- Publication type:
- Article
4
BANK ADVERTISEMENT CONTENT AND SMALL BUSINESS EXECUTIVE INFORMATION NEEDS.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 35
- By:
- Publication type:
- Article
5
AGENCY THEORY'S ANSWER TO THE MAKE OR BUY DECISION OF VERTICALLY INTEGRATING THE SALES FUNCTION.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 26
- By:
- Publication type:
- Article
6
MALE VERSUS FEMALE SALESPEOPLE: PERCEPTUAL DISTINCTIONS CONTRIBUTING TO SUCCESS AND FAILURE IN SALES.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 18
- By:
- Publication type:
- Article
7
THE RELATIVE IMPORTANCE OF VERBAL AND NONVERBAL COMMUNICATION IN A SALES SITUATION: AN EXPLORATORY STUDY.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 11
- By:
- Publication type:
- Article
8
THE IMPACT OF BUYER-SELLER RELATIONSHIPS ON ORGANIZATIONAL PURCHASING.
- Published in:
- Journal of Marketing Management (10711988), 1994, v. 4, n. 1, p. 1
- By:
- Publication type:
- Article