Works matching IS 1069031X AND DT 2020 AND VI 28 AND IP 4
Results: 5
Leveraging Interfirm Relationships in China: Western Relational Governance or Guanxi? Domestic Versus Foreign Firms.
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- Journal of International Marketing, 2020, v. 28, n. 4, p. 58, doi. 10.1177/1069031X20963672
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- Article
The Impact of Exploitation and Exploration on Export Sales Growth: The Moderating Role of Domestic and International Collaborations.
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- Journal of International Marketing, 2020, v. 28, n. 4, p. 1, doi. 10.1177/1069031X20963617
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- Article
Expatriate Consumers' Adaptations and Food Brand Choices: A Compensatory Control Perspective.
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- Journal of International Marketing, 2020, v. 28, n. 4, p. 75, doi. 10.1177/1069031X20961112
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- Article
Revisiting Location in a Digital Age: How Can Lead Markets Accelerate the Internationalization of Mobile Apps?
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- Journal of International Marketing, 2020, v. 28, n. 4, p. 21, doi. 10.1177/1069031X20949457
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- Article
National Culture and Advertising Sensitivity to Business Cycles: A Reexamination.
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- Journal of International Marketing, 2020, v. 28, n. 4, p. 41, doi. 10.1177/1069031X20923310
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- Article