Spillover of Distrust from Domestic to Imported Brands in a Crisis-Sensitized Market.
- Published in:
- Journal of International Marketing, 2015, v. 23, n. 1, p. 91, doi. 10.1509/jim.13.0166
- By:
- Publication type:
- Article
Works matching IS 1069031X AND DT 2015 AND VI 23 AND IP 1
Results: 5
1
2
The Growth of Private Label Brands: A Worldwide Phenomenon?
- Published in:
- Journal of International Marketing, 2015, v. 23, n. 1, p. 72, doi. 10.1509/jim.14.0036
- By:
- Publication type:
- Article
3
An Extended Model of Preference Formation Between Global and Local Brands: The Roles of Identity Expressiveness, Trust, and Affect.
- Published in:
- Journal of International Marketing, 2015, v. 23, n. 1, p. 50, doi. 10.1509/jim.14.0009
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- Publication type:
- Article
4
Interpersonal Factors as Drivers of Quality and Performance in Western-Hong Kong Interorganizational Business Relationships.
- Published in:
- Journal of International Marketing, 2015, v. 23, n. 1, p. 23, doi. 10.1509/jim.14.0008
- By:
- Publication type:
- Article
5
Drivers of Local Relative to Global Brand Purchases: A Contingency Approach.
- Published in:
- Journal of International Marketing, 2015, v. 23, n. 1, p. 1, doi. 10.1509/jim.14.0037
- By:
- Publication type:
- Article