Journal of International Marketing.
- Published in:
- Journal of International Marketing, 2009, v. 17, n. 2, p. i, doi. 10.1509/jimk.17.1.i
- Publication type:
- Article
Works matching IS 1069031X AND DT 2009 AND VI 17 AND IP 2
Results: 6
1
2
Order-of-Entry Effects for Service Firms in Developing Markets: An Examination of Multinational Advertising Agencies.
- Published in:
- Journal of International Marketing, 2009, v. 17, n. 2, p. 23, doi. 10.1509/jimk.17.2.23
- By:
- Publication type:
- Article
3
Product Development Strategy, Product Innovation Performance, and the Mediating Role of Knowledge Utilization: Evidence from Subsidiaries in China.
- Published in:
- Journal of International Marketing, 2009, v. 17, n. 2, p. 42, doi. 10.1509/jimk.17.2.42
- By:
- Publication type:
- Article
4
In Search of Platforms to Increase Market Responsiveness: Evidence from Foreign Subsidiaries.
- Published in:
- Journal of International Marketing, 2009, v. 17, n. 2, p. 59, doi. 10.1509/jimk.17.2.59
- By:
- Publication type:
- Article
5
Global Consumer Innovativeness: Cross-Country Differences and Demographic Commonalities.
- Published in:
- Journal of International Marketing, 2009, v. 17, n. 2, p. 1, doi. 10.1509/jimk.17.2.1
- By:
- Publication type:
- Article
6
Challenging the Conceptualization and Measurement of Distance and International Experience in Entry Mode Choice Research.
- Published in:
- Journal of International Marketing, 2009, v. 17, n. 2, p. 74, doi. 10.1509/jimk.17.2.74
- By:
- Publication type:
- Article