Journal of International Marketing Editorial Board.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. i, doi. 10.1509/jimk.16.4.i
- Publication type:
- Article
Works matching IS 1069031X AND DT 2008 AND VI 16 AND IP 4
Results: 8
1
2
Executive Summaries.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. v, doi. 10.1509/jimk.16.4.v
- Publication type:
- Article
3
Global Brand Purchase Likelihood: A Critical Synthesis and an Integrated Conceptual Framework.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. 1, doi. 10.1509/jimk.16.4.1
- By:
- Publication type:
- Article
4
The Structure of Survey-Based Brand Metrics.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. 29, doi. 10.1509/jimk.16.4.29
- By:
- Publication type:
- Article
5
A Cultural Approach to Branding in the Global Marketplace.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. 86, doi. 10.1509/jimk.16.4.86
- By:
- Publication type:
- Article
6
Branded Products as a Passport to Global Citizenship: Perspectives from Developed and Developing Countries.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. 57, doi. 10.1509/jimk.16.4.57
- By:
- Publication type:
- Article
7
Subject and Author Index to Volume 16.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. 136, doi. 10.1509/jimk.16.4.136
- Publication type:
- Article
8
Cognitive and Affective Reactions of U.S. Consumers to Global Brands.
- Published in:
- Journal of International Marketing, 2008, v. 16, n. 4, p. 113, doi. 10.1509/jimk.16.4.113
- By:
- Publication type:
- Article