Executive Summaries.
- Published in:
- 1997
- Publication type:
- Abstract
Works matching IS 1069031X AND DT 1997 AND VI 5 AND IP 1
Results: 12
1
2
Executive Summaries. PRODUCT-CATEGORY DYNAMICS AND CORPORATIVE IDENTITY IN BRAND EXTENSIONS: A COMPARISON OF HONG KONG AND U.S. CONSUMERS.
- Published in:
- 1997
- Publication type:
- Abstract
3
Executive Summaries. MARKETING'S INTEGRATION WITH R&D AND MANUFACTURING: A CROSS-REGIONAL ANALYSIS.
- Published in:
- 1997
- Publication type:
- Abstract
4
Executive Summaries. SOME ANTECEDENTS OF GLOBAL STRATEGIC ALLIANCE FORMATION.
- Published in:
- 1997
- Publication type:
- Abstract
5
Executive Summaries. A FRAMEWORK FOR ANALYSIS OF STRATEGY DEVELOPMENT IN GLOBALIZING MARKETS.
- Published in:
- 1997
- Publication type:
- Abstract
6
From the Editor in Chief.
- Published in:
- 1997
- By:
- Publication type:
- Editorial
7
ANTICOMPETITIVE PRACTICES IN JAPAN: THEIR IMPACT ON THE PERFORMANCE OF FOREIGN FIRMS (Book).
- Published in:
- 1997
- By:
- Publication type:
- Book Review
8
Executive Insights: How Does This Firm Make Money? Understanding Your Overseas Partner.
- Published in:
- Journal of International Marketing, 1997, v. 5, n. 1, p. 93, doi. 10.1177/1069031X9700500107
- By:
- Publication type:
- Article
9
Product-Category Dynamics and Corporate Identity in Brand Extensions: A Comparison of Hong Kong and U.S. Consumers.
- Published in:
- Journal of International Marketing, 1997, v. 5, n. 1, p. 77, doi. 10.1177/1069031X9700500106
- By:
- Publication type:
- Article
10
Marketing's Integration with R&D and Manufacturing: A Cross-Regional Analysis.
- Published in:
- Journal of International Marketing, 1997, v. 5, n. 1, p. 51, doi. 10.1177/1069031X9700500105
- By:
- Publication type:
- Article
11
Some Antecedents of Global Strategic Alliance Formation.
- Published in:
- Journal of International Marketing, 1997, v. 5, n. 1, p. 31, doi. 10.1177/1069031X9700500104
- By:
- Publication type:
- Article
12
A Framework for Analysis of Strategy Development in Globalizing Markets.
- Published in:
- Journal of International Marketing, 1997, v. 5, n. 1, p. 9, doi. 10.1177/1069031X9700500103
- By:
- Publication type:
- Article