Found: 7
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Sympathy, Patriotism and Cynicism: Post-9/11 New York City Newspaper Advertising Content and Consumer Reactions.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2006, v. 28, n. 1, p. 1, doi. 10.1080/10641734.2006.10505187
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- Article
Exploring What "Drink Responsibly" Means to College Students.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2006, v. 28, n. 1, p. 19, doi. 10.1080/10641734.2006.10505188
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- Article
Perceptual Predictors of Global Attitude toward Advertising: An Investigation of Both Generalized and Personalized Beliefs.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2006, v. 28, n. 1, p. 31, doi. 10.1080/10641734.2006.10505189
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- Article
An Investigation of Newspaper Ad Memory As Affect Context Involvement and Ad Size--A Korean Case.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2006, v. 28, n. 1, p. 45, doi. 10.1080/10641734.2006.10505190
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- Article
Advertising across Cultures: Interpretations of Visually Complex Advertising.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2006, v. 28, n. 1, p. 57, doi. 10.1080/10641734.2006.10505191
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- Article
Rich Media, Poor Media: The Impact of Audio/Video vs. Text/Picture Testimonial Ads on Browsers' Evaluations of Commercial Web Sites and Online Products.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2006, v. 28, n. 1, p. 73, doi. 10.1080/10641734.2006.10505192
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- Article
Conceptualizing and Measuring the Perceived Interactivity of Websites.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2006, v. 28, n. 1, p. 87, doi. 10.1080/10641734.2006.10505193
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- Article