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The Effects of Program-induced Mood States on Memory for Commercial Information.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2001, v. 23, n. 1, p. 1, doi. 10.1080/10641734.2001.10505110
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- Publication type:
- Article
Advertising the Service Offering: The effects of Preference Heterogeneity, Message Strategy and...
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2001, v. 23, n. 1, p. 17, doi. 10.1080/10641734.2001.10505111
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- Publication type:
- Article
Online Privacy: Internet Advertising Practitioners' Knowledge and Practices.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2001, v. 23, n. 1, p. 31, doi. 10.1080/10641734.2001.10505112
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- Publication type:
- Article
Effects of Asian-Americans' Ethnicity and Acculturation on Personal Influences.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2001, v. 23, n. 1, p. 43, doi. 10.1080/10641734.2001.10505113
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- Article
South Asian Students' Beliefs About and Attitude Toward Advertising.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2001, v. 23, n. 1, p. 55, doi. 10.1080/10641734.2001.10505114
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- Article