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SMQ Conference Calendar.
- Published in:
- 2020
- Publication type:
- Calendar
Sport Brands: Brand Relationships and Consumer Behavior.
- Published in:
- Sport Marketing Quarterly, 2020, v. 29, n. 1, p. 3, doi. 10.32731/SMQ.291.032020.01
- By:
- Publication type:
- Article
Brand Environments and the Emergence and Change of Awareness for New Sports Teams: A Two-Wave Examination.
- Published in:
- Sport Marketing Quarterly, 2020, v. 29, n. 1, p. 18, doi. 10.32731/SMQ.291.032020.02
- By:
- Publication type:
- Article
The Rise of an Athlete Brand: Factors Influencing the Social Media Following of Athletes.
- Published in:
- Sport Marketing Quarterly, 2020, v. 29, n. 1, p. 33, doi. 10.32731/SMQ.291.302020.03
- By:
- Publication type:
- Article
Self-Branding through NFL Team Fanship: Fans' Desired Self-Image and Its Implications for Branding Practices.
- Published in:
- Sport Marketing Quarterly, 2020, v. 29, n. 1, p. 47, doi. 10.32731/SMQ.291.032020.04
- By:
- Publication type:
- Article
Host Country Brand Image and Political Consumerism: The Case of Russia 2018 FIFA World Cup.
- Published in:
- Sport Marketing Quarterly, 2020, v. 29, n. 1, p. 62, doi. 10.32731/SMQ.291.032020.05
- By:
- Publication type:
- Article