Do the NFL's Ticket Allocation Practices Create Economic Injury to Consumers: A Review of Recent Litigation.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 3, p. 211
- By:
- Publication type:
- Article
Works matching IS 10616934 AND DT 2018 AND VI 27 AND IP 3
Results: 7
1
2
A Conceptual Framework for Retro Marketing in Sport.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 3, p. 197, doi. 10.32731/smq.273.092018.05
- By:
- Publication type:
- Article
3
The Link Between Brand Equity and On-Field Performance in Professional Sports: An Exploratory Study.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 3, p. 154, doi. 10.32731/smq.273.092018.02
- By:
- Publication type:
- Article
4
An Experimental Approach to Assessing the Effectiveness of Official Sponsor Designations in an Ambush Marketing Scenario.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 3, p. 145, doi. 10.32731/smq.273.092018.01
- By:
- Publication type:
- Article
5
Industry Insider: Chip Wile.
- Published in:
- 2018
- Publication type:
- Interview
6
Sponsorship of the 2016 Rio Olympic Games: An Empirical Examination of the Reactions to Local Sponsors and Rival Brands.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 3, p. 180, doi. 10.32731/smq.273.092018.04
- By:
- Publication type:
- Article
7
Can Concessions Take You Out to the Ballpark? An Investigation of Concessions Motivation.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 3, p. 167, doi. 10.32731/smq.273.092018.03
- By:
- Publication type:
- Article