How I Perform is Not Enough: Exploring Branding Barriers Faced by Elite Female Athletes.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 1, p. 5, doi. 10.32731/smq.271.032018.01
- By:
- Publication type:
- Article
Works matching IS 10616934 AND DT 2018 AND VI 27 AND IP 1
Results: 7
1
2
The Evolution of Media Reporting of Ambush Marketing.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 1, p. 18, doi. 10.32731/smq.271.032018.02
- By:
- Publication type:
- Article
3
Worth the Price of Admission? The Mediating Effect of Perceived Value on Ticket Purchase Intention.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 1, p. 44, doi. 10.32731/smq.271.032018.04
- By:
- Publication type:
- Article
4
Industry Insider: Tim Clark.
- Published in:
- 2018
- By:
- Publication type:
- Interview
5
Breaking Up Is Hard To Do: Half-Baked Sponsorship Yields Valuable Lessons.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 1, p. 58, doi. 10.32731/smq.271.032018.05
- By:
- Publication type:
- Article
6
An Experimental Examination of Activist Type and Effort on Brand Image and Purchase Intentions.
- Published in:
- Sport Marketing Quarterly, 2018, v. 27, n. 1, p. 31, doi. 10.32731/smq.271.032018.03
- By:
- Publication type:
- Article
7
SMQ Conference Calendar.
- Published in:
- 2018
- Publication type:
- Calendar