Keep Calm and Johnny Football: The Evolving Trademark Rights of College Athletes.
- Published in:
- Sport Marketing Quarterly, 2013, v. 22, n. 4, p. 246
- By:
- Publication type:
- Article
Works matching IS 10616934 AND DT 2013 AND VI 22 AND IP 4
Results: 8
1
2
Regaining Fans' Trust After Negative Incidents: Fit between Responses and Nature of Incidents.
- Published in:
- Sport Marketing Quarterly, 2013, v. 22, n. 4, p. 235
- By:
- Publication type:
- Article
3
Investigating the Impact of Conference Realignment on Rivalry in Intercollegiate Athletics.
- Published in:
- Sport Marketing Quarterly, 2013, v. 22, n. 4, p. 224
- By:
- Publication type:
- Article
4
Differences in Event Brand Personality Between Social Media Users and Non- Users.
- Published in:
- Sport Marketing Quarterly, 2013, v. 22, n. 4, p. 214
- By:
- Publication type:
- Article
5
Which Senses Matter More? The Impact of Our Senses on Team Identity and Team Loyalty.
- Published in:
- Sport Marketing Quarterly, 2013, v. 22, n. 4, p. 203
- By:
- Publication type:
- Article
6
Ad Nauseam? Sports Fans5 Acceptance of Commercial Messages During Televised Sporting Events.
- Published in:
- Sport Marketing Quarterly, 2013, v. 22, n. 4, p. 193
- By:
- Publication type:
- Article
7
Industry Insider: Derek Boyle.
- Published in:
- 2013
- Publication type:
- Interview
8
A Note from the SMA President.
- Published in:
- Sport Marketing Quarterly, 2013, v. 22, n. 4, p. 187
- By:
- Publication type:
- Article