Examining Similarities and Differences in Consumer Motivation for Playing and Watching Soccer.
- Published in:
- Sport Marketing Quarterly, 2011, v. 20, n. 3, p. 148
- By:
- Publication type:
- Article
Works matching IS 10616934 AND DT 2011 AND VI 20 AND IP 3
Results: 9
1
2
Cause-Related Marketing: The Role of Team Identification in Consumer Choice of Team Licensed Products.
- Published in:
- Sport Marketing Quarterly, 2011, v. 20, n. 3, p. 157
- By:
- Publication type:
- Article
3
International Sport Marketing.
- Published in:
- Sport Marketing Quarterly, 2011, v. 20, n. 3, p. 185
- By:
- Publication type:
- Article
4
FIFA World Cup Brand Elements and Local Inspirations.
- Published in:
- 2011
- By:
- Publication type:
- Case Study
5
NCAA v. The Associated Press: Open Records Ruling May Affect Future Athletic Department Activities.
- Published in:
- Sport Marketing Quarterly, 2011, v. 20, n. 3, p. 170
- By:
- Publication type:
- Article
6
Segmenting Motivation: An Analysis of Fantasy Baseball Motives and Mediated Sport Consumption.
- Published in:
- Sport Marketing Quarterly, 2011, v. 20, n. 3, p. 129
- By:
- Publication type:
- Article
7
Does Your Sponsor Affect My Perception of the Event? The Role of Event Sponsors as Signals.
- Published in:
- Sport Marketing Quarterly, 2011, v. 20, n. 3, p. 138
- By:
- Publication type:
- Article
8
Industry Insider: Curtis Danburg.
- Published in:
- 2011
- By:
- Publication type:
- Interview
9
Conference Calendar.
- Published in:
- 2011
- Publication type:
- Calendar