Positioning the New Orleans Hornets in the 'Who Dat?' City.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 4, p. 229
- By:
- Publication type:
- Article
Works matching IS 10616934 AND DT 2010 AND VI 19 AND IP 4
Results: 8
1
2
What's in a Name? AFL Philadelphia LLC v. Krause Provides Legal Lessons for Sport Organizations on Use of Employee Names in Company Communications.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 4, p. 226
- By:
- Publication type:
- Article
3
Exploring the Antecedents and Consequences of Personalizing Sport Video Game Experiences.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 4, p. 217
- By:
- Publication type:
- Article
4
Fantasy Sport Consumer Segmentation: An Investigation into the Differing Consumption Modes of Fantasy Football Participants.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 4, p. 207
- By:
- Publication type:
- Article
5
Examining Brand Extensions and Their Potential to Dilute Team Brand Associations.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 4, p. 196
- By:
- Publication type:
- Article
6
Communicating Socially Responsible Initiatives: An Analysis of U.S. Professional Teams.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 4, p. 187
- By:
- Publication type:
- Article
7
Industry Insider: John Brody.
- Published in:
- 2010
- By:
- Publication type:
- Interview
8
SMQ Conference Calendar.
- Published in:
- 2010
- Publication type:
- Calendar