The Impact of Ethnic Diversity on the Ladies Professional Golf Association: A Case Study of Anheuser-Busch and its Sponsorship Objectives and Strategies.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 1, p. 51
- By:
- Publication type:
- Article
Works matching IS 10616934 AND DT 2010 AND VI 19 AND IP 1
Results: 8
1
2
New Life Art Decision Breathes New Life Into Artists' First Amendment Rights.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 1, p. 48
- By:
- Publication type:
- Article
3
Intercollegiate Athletics and Institutional Fundraising: A Meta-Analysis.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 1, p. 36
- By:
- Publication type:
- Article
4
Personality Fit in NASCAR: An Evaluation of Driver-Sponsor Congruence and its Impact on Sponsorship Effectiveness Outcomes.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 1, p. 25
- By:
- Publication type:
- Article
5
A New Approach to Measure Perceived Brand Personality Associations Among Consumers.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 1, p. 17
- By:
- Publication type:
- Article
6
Brand Personality in Sport: Dimension Analysis and General Scale Development.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 1, p. 8
- By:
- Publication type:
- Article
7
Industry Insider: Sport Marketing Forecast.
- Published in:
- 2010
- By:
- Publication type:
- Interview
8
Editor's Note.
- Published in:
- Sport Marketing Quarterly, 2010, v. 19, n. 1, p. 3
- By:
- Publication type:
- Article