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SMQ PROFILE/INTERVIEW.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 5
- By:
- Publication type:
- Article
Market Analyses of Race and Sport Consumption.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 7
- By:
- Publication type:
- Article
Comparing Sport Consumer Motivations Across Multiple Sports.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 17
- By:
- Publication type:
- Article
The Economic Impact of a NASCAR Racetrack on a Rural Community and Region.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 26
- By:
- Publication type:
- Article
Analysis of Sociomotivations Affecting Spectator Attendance at Women's Professional Basketball Games in South Korea.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 35
- By:
- Publication type:
- Article
An Examination of the Effects of Time on Sponsorship Awareness Levels.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 43
- By:
- Publication type:
- Article
Baseball Marketing: Back to the Minors.
- Published in:
- 2004
- By:
- Publication type:
- Case Study
Right of Publicity and Trademark Case: Implications for Marketing Professional Athletes.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 59
- By:
- Publication type:
- Article
Sponsorship Evaluation: Moving from Theory to Practice.
- Published in:
- Sport Marketing Quarterly, 2004, v. 13, n. 1, p. 61
- By:
- Publication type:
- Article