Sole Influence: Basketball, Corporate Greed, and the Corruption of America's Youth (Book).
- Published in:
- 2002
- By:
- Publication type:
- Book Review
Works matching IS 10616934 AND DT 2002 AND VI 11 AND IP 1
Results: 9
1
2
Root, Root, Root for Home Team?: An Image Theory Explanation of Fan Behavior in Transplant-Heavy Markets.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 61
- By:
- Publication type:
- Article
3
Olympic Trademarks: Citius Altius Fortius--Faster Higher and Stronger Trademark Protection for the USOC and Its Protected Marks.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 59
- By:
- Publication type:
- Article
4
A Decade of Evolution: The Sport Industry.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 55
- By:
- Publication type:
- Article
5
Sport Sponsorship in China: Transition and Evolution.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 20
- By:
- Publication type:
- Article
6
Gender Differences in Perceptions and Attitudes Toward the LPGA and Its Tour Professionals: An Empirical Investigation.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 44
- By:
- Publication type:
- Article
7
Characterizing Consumer Motivation as Individual Difference Factors: Augmenting the Sport Interest Inventory (SII) to Explain Level of Spectator Support.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 33
- By:
- Publication type:
- Article
8
Environmental Factors Associated With Spectator Attendance and Sport Consumption Behavior: Gender and Team Differences.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 8
- By:
- Publication type:
- Article
9
SMQ PROFILE/INTERVIEW.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 1, p. 5
- By:
- Publication type:
- Article