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FROM THE EDITOR.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 125
- By:
- Publication type:
- Article
SMQ PROFILE/INTERVIEW.
- Published in:
- 2007
- By:
- Publication type:
- Interview
Predicting Sponsorship Outcomes from Attitudinal Constructs: The Case of a Professional Basketball Event.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 130
- By:
- Publication type:
- Article
Are Fans and NBA Marketing Directors on the Same Page? A Comparison of Value of Marketing Techniques.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 140
- By:
- Publication type:
- Article
Minor League Teams and Minor League Cities: Evidence from the ECHL.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 147
- By:
- Publication type:
- Article
Sponsorship Brand Recall at the Euro 2004 Soccer Tournament.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 161
- By:
- Publication type:
- Article
A Stadium in Your Front Yard? Eminent Domain and the Potential Sport Marketing Implications of Kelo v City of New London.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 171
- By:
- Publication type:
- Article
(Re) Building a Brand in the Minor Leagues: The Nashville Ice Flyers, 1997-98.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 174
- By:
- Publication type:
- Article
Sport Marketing Around the World.
- Published in:
- Sport Marketing Quarterly, 2007, v. 16, n. 3, p. 183
- Publication type:
- Article