Found: 15
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Distinct threats, common remedies: How consumers cope with psychological threat.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 531, doi. 10.1016/j.jcps.2015.02.001
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- Article
Food categorization flexibility increases the preference for indulgent foods.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 546, doi. 10.1016/j.jcps.2014.12.007
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- Article
The sweet taste of gratitude: Feeling grateful increases choice and consumption of sweets.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 561, doi. 10.1016/j.jcps.2015.02.006
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- Article
Strategic benefits of low fit brand extensions: When and why?
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 577, doi. 10.1016/j.jcps.2014.12.003
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- Article
Does it pay to beat around the bush? The case of the obfuscating salesperson.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 596, doi. 10.1016/j.jcps.2015.01.010
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- Article
Posting strategically: The consumer as an online media planner.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 609, doi. 10.1016/j.jcps.2015.02.003
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- Article
Tis better to give than receive? How and when gender and residence-based segments predict choice of donation- versus discount-based promotions.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 622, doi. 10.1016/j.jcps.2014.12.006
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- Article
Promotional phrases as questions versus statements: An influence of phrase style on product evaluation.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 635, doi. 10.1016/j.jcps.2014.12.005
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- Article
Decoding the opening process.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 642, doi. 10.1016/j.jcps.2015.01.007
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- Article
Is it OK to dichotomize? A research dialogue.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 650, doi. 10.1016/j.jcps.2015.07.003
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- Article
Toward a more nuanced understanding of the statistical properties of a median split.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 652, doi. 10.1016/j.jcps.2014.12.002
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- Article
A researcher's guide to regression, discretization, and median splits of continuous variables.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 666, doi. 10.1016/j.jcps.2015.04.004
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- Article
Median splits, Type II errors, and false–positive consumer psychology: Don't fight the power.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 679, doi. 10.1016/j.jcps.2015.05.006
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- Article
The median split: Robust, refined, and revived.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. 690, doi. 10.1016/j.jcps.2015.06.014
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- Article
Editorial Board.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2015, v. 25, n. 4, p. IFC, doi. 10.1016/S1057-7408(15)00083-2
- Publication type:
- Article