Found: 15
Select item for more details and to access through your institution.
Journal of Consumer Psychology celebrates its 20th Anniversary
- Published in:
- 2012
- Publication type:
- Editorial
Integrating neurophysiological and psychological approaches: Towards an advancement of brand insights
- Published in:
- 2012
- By:
- Publication type:
- Editorial
The consumer psychology of brands
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 7, doi. 10.1016/j.jcps.2011.09.005
- By:
- Publication type:
- Article
Branding the brain: A critical review and outlook
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 18, doi. 10.1016/j.jcps.2011.11.010
- By:
- Publication type:
- Article
Managing sensory expectations concerning products and brands: Capitalizing on the potential of sound and shape symbolism
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 37, doi. 10.1016/j.jcps.2011.09.004
- By:
- Publication type:
- Article
Manipulating basic taste perception to explore how product information affects experience
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 55, doi. 10.1016/j.jcps.2011.11.007
- By:
- Publication type:
- Article
Relative visual saliency differences induce sizable bias in consumer choice
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 67, doi. 10.1016/j.jcps.2011.10.002
- By:
- Publication type:
- Article
Brands on the brain: Do consumers use declarative information or experienced emotions to evaluate brands?
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 75, doi. 10.1016/j.jcps.2010.08.004
- By:
- Publication type:
- Article
A dual-process model of brand extension: Taxonomic feature-based and thematic relation-based similarity independently drive brand extension evaluation
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 86, doi. 10.1016/j.jcps.2011.11.002
- By:
- Publication type:
- Article
Calories, beauty, and ovulation: The effects of the menstrual cycle on food and appearance-related consumption
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 102, doi. 10.1016/j.jcps.2011.10.001
- By:
- Publication type:
- Article
When consumers care about being treated fairly: The interaction of relationship norms and fairness norms
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 114, doi. 10.1016/j.jcps.2011.11.009
- By:
- Publication type:
- Article
How we relate to brands: Psychological and neurophysiological insights into consumer–brand relationships
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 128, doi. 10.1016/j.jcps.2011.11.003
- By:
- Publication type:
- Article
New scanner data for brand marketers: How neuroscience can help better understand differences in brand preferences
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 143, doi. 10.1016/j.jcps.2011.11.008
- By:
- Publication type:
- Article
A neural predictor of cultural popularity
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. 154, doi. 10.1016/j.jcps.2011.05.001
- By:
- Publication type:
- Article
Editorial Board
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2012, v. 22, n. 1, p. IFC, doi. 10.1016/S1057-7408(12)00007-1
- Publication type:
- Article