Found: 15
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Unconscious transfer of meaning to brands
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 215, doi. 10.1016/j.jcps.2010.12.004
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- Publication type:
- Article
Can including pros and cons increase the helpfulness and persuasiveness of online reviews? The interactive effects of ratings and arguments
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 226, doi. 10.1016/j.jcps.2011.04.002
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- Publication type:
- Article
The “Sprinter effect”: When self-control and involvement stand in the way of sequential performance
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 240, doi. 10.1016/j.jcps.2010.11.003
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- Publication type:
- Article
Review of the theoretical underpinnings of loyalty programs
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 256, doi. 10.1016/j.jcps.2011.02.007
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- Publication type:
- Article
The limited effects of power on satisfaction with joint consumption decisions
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 277, doi. 10.1016/j.jcps.2011.03.006
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- Publication type:
- Article
The role of faith in intuition, need for cognition and method of attitude formation in implicit–explicit brand attitude relationship strength
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 290, doi. 10.1016/j.jcps.2011.04.001
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- Publication type:
- Article
Bridging the intention–behavior gap: Inducing implementation intentions through persuasive appeals
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 302, doi. 10.1016/j.jcps.2010.12.003
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- Publication type:
- Article
Are low-literate and high-literate consumers different? Applying resource-matching theory to ad processing across literacy levels
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 312, doi. 10.1016/j.jcps.2010.11.001
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- Publication type:
- Article
The contrasting effects of negative word of mouth in the post-consumption stage
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 324, doi. 10.1016/j.jcps.2010.11.005
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- Publication type:
- Article
Can supporting a cause decrease donations and happiness? The cause marketing paradox
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 338, doi. 10.1016/j.jcps.2011.02.001
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- Publication type:
- Article
Cultural influences on preference consistency: Consistency at the individual and collective levels
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 346, doi. 10.1016/j.jcps.2011.03.005
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- Publication type:
- Article
Is scent-enhanced memory immune to retroactive interference?
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 354, doi. 10.1016/j.jcps.2011.02.008
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- Publication type:
- Article
Contrasting rule-based and similarity-based category learning: The effects of mood and prior knowledge on ambiguous categorization
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. 362, doi. 10.1016/j.jcps.2011.03.003
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- Publication type:
- Article
Erratum to “Feminine to smell but masculine to touch? Multisensory congruence and its effect on the aesthetic experience” [J. Consum. Psychol. 20 (2010) 410–418]
- Published in:
- 2011
- By:
- Publication type:
- Correction notice
Editorial Board
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2011, v. 21, n. 3, p. IFC, doi. 10.1016/S1057-7408(11)00060-X
- Publication type:
- Article