Found: 4
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The cognitive organization of product information: Effects of attribute category set size on information recall.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 1993, v. 2, n. 4, p. 329, doi. 10.1016/S1057-7408(08)80066-6
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- Publication type:
- Article
The effect of pictorial distance and the viewer's sociability on ad liking.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 1993, v. 2, n. 4, p. 359, doi. 10.1016/S1057-7408(08)80067-8
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- Publication type:
- Article
An exploratory investigation of responses elicited by music varying in tempo, tonality, and texture.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 1993, v. 2, n. 4, p. 381, doi. 10.1016/S1057-7408(08)80068-X
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- Publication type:
- Article
Persuasion processes associated with direct comparative and noncomparative advertising and implications for advertising effectiveness.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 1993, v. 2, n. 4, p. 403, doi. 10.1016/S1057-7408(08)80069-1
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- Article