Competitive Advantage, quality Strategy and the Role of Marketing.
- Published in:
- British Journal of Management, 1996, v. 7, n. 3, p. 231, doi. 10.1111/j.1467-8551.1996.tb00117.x
- By:
- Publication type:
- Article
Works matching IS 10453172 AND DT 1996 AND VI 7 AND IP 3
Results: 5
1
2
The Impact of Service Quality and Service Characteristics on Customer Retention: Small Business and their Banks in the UK.
- Published in:
- British Journal of Management, 1996, v. 7, n. 3, p. 219, doi. 10.1111/j.1467-8551.1996.tb00116.x
- By:
- Publication type:
- Article
3
Marketing Strategies and Market Prospects for Environmentally-Friendly Consumer Products.
- Published in:
- British Journal of Management, 1996, v. 7, n. 3, p. 263, doi. 10.1111/j.1467-8551.1996.tb00119.x
- By:
- Publication type:
- Article
4
Matching Managers to Strategy: Further Tests of the Miles and Snow Typology.
- Published in:
- British Journal of Management, 1996, v. 7, n. 3, p. 247, doi. 10.1111/j.1467-8551.1996.tb00118.x
- By:
- Publication type:
- Article
5
New Organizational Forms for Competing in Highly Dynamic Environments: the Network Paradigm.
- Published in:
- British Journal of Management, 1996, v. 7, n. 3, p. 203, doi. 10.1111/j.1467-8551.1996.tb00115.x
- By:
- Publication type:
- Article