Works matching IS 10408460 AND DT 2009 AND VI 21 AND IP 1


Results: 13
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    Why Customers Buy.

    Published in:
    Marketing Research, 2009, v. 21, n. 1, p. 20
    By:
    • MONAT, JAMIE P.
    Publication type:
    Article
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    The Brand BUBBLE.

    Published in:
    Marketing Research, 2009, v. 21, n. 1, p. 6
    By:
    • Gerzema, John
    Publication type:
    Article
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    FROM THE EDITOR.

    Published in:
    Marketing Research, 2009, v. 21, n. 1, p. 2
    By:
    • Chakrapani, Chuck
    Publication type:
    Article