Results: 17
Book review.
- Published in:
- 2008
- By:
- Publication type:
- Book Review
Sex and the Retired Professor.
- Published in:
- 2008
- By:
- Publication type:
- Letter
The Mean vs. The Top-Box(es) Scores.
- Published in:
- 2008
- By:
- Publication type:
- Letter
A Foundation of Fallacies.
- Published in:
- 2008
- By:
- Publication type:
- Letter
Unsteady Persuasion.
- Published in:
- 2008
- By:
- Publication type:
- Letter
Free and Comprehensive Statistical Analysis.
- Published in:
- 2008
- By:
- Publication type:
- Product Review
Don't Ask me Why.
- Published in:
- 2008
- By:
- Publication type:
- Editorial
How Big.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 25
- By:
- Publication type:
- Article
A Tale of Two TESTS.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 20
- By:
- Publication type:
- Article
What's Really Important?
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 14
- By:
- Publication type:
- Article
A Framework for Measuring and Managing Brand Equity.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 6
- By:
- Publication type:
- Article
Safety is the mother of invention.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 5
- Publication type:
- Article
The barbell strategy.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 4
- Publication type:
- Article
Slogans that worked.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 4
- Publication type:
- Article
Marketing contrarians.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 4
- Publication type:
- Article
Top concerns for our industry.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 4
- Publication type:
- Article
FROM THE EDITOR.
- Published in:
- Marketing Research, 2008, v. 20, n. 2, p. 4
- By:
- Publication type:
- Article