Works matching IS 10408460 AND DT 2003 AND VI 15 AND IP 3

Results: 19
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    More Solutions.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 42
    By:
    • Sambandam, Rajan
    Publication type:
    Article
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    Crossing the Bridge.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 36
    By:
    • Henderson, Naomi R.
    Publication type:
    Article
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    The Science of Shopping.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 30
    By:
    • Sorensen, Herb
    Publication type:
    Article
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    In Search of the Optimum Scale.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 25
    By:
    • Gleason, Terry C.;
    • Devlin, Susan J.;
    • Brown, Marbue
    Publication type:
    Article
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    The "Perfect" Scale.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 23
    By:
    • Schmalensee, Diane H.
    Publication type:
    Article
    12

    The Measurement Imperative.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 19
    By:
    • Wittink, Dick R.;
    • Bayer, Leonard R.
    Publication type:
    Article
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    Problematic Scales.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 16
    By:
    • Grapentine, Terry
    Publication type:
    Article
    14

    FROM THE EDITOR.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 2
    By:
    • Chakrapani, Chuck
    Publication type:
    Article
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    MARKETING MIX.

    Published in:
    Marketing Research, 2003, v. 15, n. 3, p. 4
    By:
    • Grapentine, Terry
    Publication type:
    Article
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