Works matching IS 10408460 AND DT 2002 AND VI 14 AND IP 2
Results: 18
FROM THE EDITOR.
- Published in:
- 2002
- By:
- Publication type:
- Editorial
Hierarchical Bayesian Applications Expand.
- Published in:
- 2002
- By:
- Publication type:
- Product Review
ALLENBY AND FENNELL RESPOND.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 42
- By:
- Publication type:
- Article
SEGMENTATION DEBATE REKINDLED.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 42
- By:
- Publication type:
- Article
ONCE AGAIN: ECONOMETRIC MODEL BUILDING IN MARKETING.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 41
- By:
- Publication type:
- Article
STRIVING FOR GENERALIZATIONS.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 41
- By:
- Publication type:
- Article
AN APOLOGY AND DEFENSE.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 40
- By:
- Publication type:
- Article
CONJOINT ANALYSIS: HOW RIGHT IS IT?
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 40
- By:
- Publication type:
- Article
"WE HAVE COME UPON THE ENEMY, AND THEY IS US.".
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 39
- By:
- Publication type:
- Article
Two Kinds of Research.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 37
- By:
- Publication type:
- Article
Analyzing Brand Image Data.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 32
- By:
- Publication type:
- Article
The Long Road to Customer Understanding.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 29
- By:
- Publication type:
- Article
Getting Serious About Marketing Research.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 24
- By:
- Publication type:
- Article
A User's Guide to Conjoint Analysis.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 18
- By:
- Publication type:
- Article
The Many Faces of Qualitative Research.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 13
- By:
- Publication type:
- Article
Six Steps to Better Decision Models.
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 8
- By:
- Publication type:
- Article
To Amend or Not to Amend?
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 6
- By:
- Publication type:
- Article
What Makes Marketing More Effective?
- Published in:
- Marketing Research, 2002, v. 14, n. 2, p. 4
- By:
- Publication type:
- Article