Found: 16
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The 'Professionalization' of Marketing.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 56
- By:
- Publication type:
- Article
Sports for Sale: Television, Money, and the Fans.
- Published in:
- 1992
- By:
- Publication type:
- Book Review
Marketing and Corporate Image: The Company as Your No. 1 Product.
- Published in:
- 1992
- By:
- Publication type:
- Book Review
Customer Satisfaction: How to Maximize, Measure, and Market Your Company's 'Ultimate Product'
- Published in:
- 1992
- By:
- Publication type:
- Book Review
Boomers Facing 50.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 48
- By:
- Publication type:
- Article
Questionnaires in the 1990s: Wands and Scannable Forms Are 'In'
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 46
- By:
- Publication type:
- Article
Uses and Limitations of Conjoint Analysis--Part I.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 42
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- Publication type:
- Article
A Victory on Capitol Hill.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 40
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- Publication type:
- Article
How Am I Doing?
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 38
- By:
- Publication type:
- Article
Handheld Computing.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 34
- By:
- Publication type:
- Article
Research: the 'HP Way'
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 28
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- Publication type:
- Article
Research Provider Partnerships: Do They Consider the Client's Real Needs?
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 24
- By:
- Publication type:
- Article
Trained Moderators. Boost the Value of Qualitative Research.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 20
- By:
- Publication type:
- Article
Focus Groups Under Scrutiny. Why people go and how it affects their attitudes toward participation.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 12
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- Publication type:
- Article
Emerging Ethical Issues Facing Marketing Researchers.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 6
- By:
- Publication type:
- Article
From the Editor.
- Published in:
- Marketing Research, 1992, v. 4, n. 2, p. 5
- By:
- Publication type:
- Article