The influence of trademark dilution on brand attitude: An empirical investigation.Published in:Management Dynamics / Bestuursdinamika, 2015, v. 24, n. 4, p. 50By:Kruger, Hannelie;Boshoff, ChristoPublication type:Article
An entrepreneur: Perceptions of students versus small business owners.Published in:Management Dynamics / Bestuursdinamika, 2015, v. 24, n. 4, p. 35By:Goliath, Jasmine E.;Farrington, Shelley M.Publication type:Article
The modification, elaboration and empirical evaluation of the Burger learning potential structural model.Published in:Management Dynamics / Bestuursdinamika, 2015, v. 24, n. 4, p. 2By:Prinsloo, Jessica;Theron, CalliePublication type:Article