Works matching IS 09732330 AND DT 2010 AND VI 5 AND IP 3
Results: 8
Emotionomics: Leveraging Emotions for Business Success.
- Published in:
- 2010
- By:
- Publication type:
- Book Review
Celebrating the Spirit of Entrepreneurship and its Role in International Business.
- Published in:
- Journal of Marketing & Communication, 2010, v. 5, n. 3, p. 46
- By:
- Publication type:
- Article
Mystery Shopping with Reference to Durable Goods - A Hyderabad Experience.
- Published in:
- Journal of Marketing & Communication, 2010, v. 5, n. 3, p. 37
- By:
- Publication type:
- Article
International Marketing Communication in Mobile Phone Industry.
- Published in:
- Journal of Marketing & Communication, 2010, v. 5, n. 3, p. 30
- By:
- Publication type:
- Article
The Demise and Subsequent Spiritual Resurgence of Celebrity Brands: An Empirical Study.
- Published in:
- Journal of Marketing & Communication, 2010, v. 5, n. 3, p. 24
- By:
- Publication type:
- Article
Celebrity Endorsement in India--Emerging Trends and Challenges.
- Published in:
- Journal of Marketing & Communication, 2010, v. 5, n. 3, p. 16
- By:
- Publication type:
- Article
Measurement of Brand Equity of Brand India.
- Published in:
- Journal of Marketing & Communication, 2010, v. 5, n. 3, p. 12
- By:
- Publication type:
- Article
An Empirical Test of Brand Extension on IMC Effectiveness.
- Published in:
- Journal of Marketing & Communication, 2010, v. 5, n. 3, p. 4
- By:
- Publication type:
- Article