Works matching IS 09729097 AND DT 2022 AND VI 19 AND IP 4
Results: 4
Smart Clothing and Wearables: A Review of Fashion Technology.
- Published in:
- IUP Journal of Brand Management, 2022, v. 19, n. 4, p. 50
- By:
- Publication type:
- Article
Balancing Business Jargon with Research Results in Brand Portfolio Management.
- Published in:
- IUP Journal of Brand Management, 2022, v. 19, n. 4, p. 33
- By:
- Publication type:
- Article
Antecedents and Effects of App-User Satisfaction: Empirical Evidence from Greece.
- Published in:
- IUP Journal of Brand Management, 2022, v. 19, n. 4, p. 39
- By:
- Publication type:
- Article
‘Category of One’ Branding: A Clear Competitive Advantage?
- Published in:
- IUP Journal of Brand Management, 2022, v. 19, n. 4, p. 7
- By:
- Publication type:
- Article