Stakeholders' Associative Network Memory Model Approach to Evaluate Brand Building of Make in India.
- Published in:
- IUP Journal of Brand Management, 2018, v. 15, n. 2, p. 46
- By:
- Publication type:
- Article
Works matching IS 09729097 AND DT 2018 AND VI 15 AND IP 2
Results: 4
1
2
Dimensions of Customer Perceived Value in Restaurants: An Exploratory Study.
- Published in:
- IUP Journal of Brand Management, 2018, v. 15, n. 2, p. 61
- By:
- Publication type:
- Article
3
Differentiating Financial Service Brands Through Multilayered Service Strategy: Some Insights from the Resource-Based View of the Firm.
- Published in:
- IUP Journal of Brand Management, 2018, v. 15, n. 2, p. 7
- By:
- Publication type:
- Article
4
Brand Equity of Kashmiri Saffron: An Empirical Study.
- Published in:
- IUP Journal of Brand Management, 2018, v. 15, n. 2, p. 27
- By:
- Publication type:
- Article