The Spectacle of Excess: A Marketing- Cum-Financial Analysis of WWE Inc.
- Published in:
- IUP Journal of Brand Management, 2016, v. 13, n. 3, p. 75
- By:
- Publication type:
- Article
Works matching IS 09729097 AND DT 2016 AND VI 13 AND IP 3
Results: 5
1
2
Consumer Orientation Towards Counterfeit Fashion Products: A Qualitative Analysis.
- Published in:
- IUP Journal of Brand Management, 2016, v. 13, n. 3, p. 55
- By:
- Publication type:
- Article
3
The Effect of Brand Equity on Customer Satisfaction: An Empirical Study Based on David Aaker's Brand Equity Model.
- Published in:
- IUP Journal of Brand Management, 2016, v. 13, n. 3, p. 43
- By:
- Publication type:
- Article
4
The Role of Consumer Personality Trait and Brand Personality Trait in Creating Customer Experience.
- Published in:
- IUP Journal of Brand Management, 2016, v. 13, n. 3, p. 23
- By:
- Publication type:
- Article
5
Brand Engagement and Materialism: Attitude Towards Shopping.
- Published in:
- IUP Journal of Brand Management, 2016, v. 13, n. 3, p. 7
- By:
- Publication type:
- Article