Program Benefits, Satisfaction and Loyalty in Retail Loyalty Program: Exploring the Roles of Program Trust and Program Commitment.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 4, p. 6
- By:
- Publication type:
- Article
Works matching IS 09726845 AND DT 2010 AND VI 9 AND IP 4
Results: 4
1
2
Consumers' Perceptions and Attitudes Towards Safety Beef Consumption.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 4, p. 29
- By:
- Publication type:
- Article
3
Changing Pattern of Consumer Behavior in Kolkata with Advent of Large Format Retail Outlets.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 4, p. 56
- By:
- Publication type:
- Article
4
Study on Customers Preference and Satisfaction of Four Basic Banking Services in Coimbatore and Erode.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 4, p. 81
- By:
- Publication type:
- Article