Viral Marketing of Retail Products: A Study on the Influence of Attributes of Web Portals and Incentives Offered on User Registrations.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 1/2, p. 99
- By:
- Publication type:
- Article
Works matching IS 09726845 AND DT 2010 AND VI 9 AND IP 1/2
Results: 7
1
2
The Mediating Role of Demographics and Time Pressure in Information Search Process: A Comparative Analysis of English and Indian Consumers.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 1/2, p. 7
- By:
- Publication type:
- Article
3
Parental Perception of the Impact of Television Advertisements on Children's Buying Behavior.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 1/2, p. 40
- By:
- Publication type:
- Article
4
A Review of Placement Literature: Conceptual and Managerial Implications.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 1/2, p. 23
- By:
- Publication type:
- Article
5
Identification of Secondary Factors that Influence Consumer's Buying Behavior for Soaps and Chocolates.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 1/2, p. 55
- By:
- Publication type:
- Article
6
Factors Influencing Purchase of Apparels from Organized Retail Outlets.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 1/2, p. 73
- By:
- Publication type:
- Article
7
Consumer Attitude Towards Environment-Friendly Products: A Comparative Analysis.
- Published in:
- IUP Journal of Marketing Management, 2010, v. 9, n. 1/2, p. 88
- By:
- Publication type:
- Article