Editorial.
- Published in:
- 1999
- By:
- Publication type:
- Editorial
Works in Journal of Strategic Marketing, 1999, Vol 7, Issue 3
Results: 5
1
2
New consumer product launch: strategies and performance.
- Published in:
- Journal of Strategic Marketing, 1999, v. 7, n. 3, p. 153, doi. 10.1080/096525499346404
- By:
- Publication type:
- Article
3
Fading relationships in business markets: an exploratory study.
- Published in:
- Journal of Strategic Marketing, 1999, v. 7, n. 3, p. 175, doi. 10.1080/096525499346413
- By:
- Publication type:
- Article
4
Product, person, and purpose: putting the consumer back into theories of dynamic market behaviour.
- Published in:
- Journal of Strategic Marketing, 1999, v. 7, n. 3, p. 191, doi. 10.1080/096525499346422
- By:
- Publication type:
- Article
5
Corrigendum.
- Published in:
- 1999
- Publication type:
- Erratum