Math anxiety effects on consumer purchase decisions: the role of framing.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 367, doi. 10.1007/s11002-024-09732-8
- By:
- Publication type:
- Article
Works matching IS 09230645 AND DT 2024 AND VI 35 AND IP 3
Results: 12
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Step back in time! A construal level perspective on advertisements using brand longevity cues.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 503, doi. 10.1007/s11002-024-09730-w
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- Publication type:
- Article
3
The impact of brand equity on profit premium in an equilibrium framework.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 423, doi. 10.1007/s11002-024-09727-5
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- Publication type:
- Article
4
When and why consumers prefer human-free behavior tracking products.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 395, doi. 10.1007/s11002-024-09726-6
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- Publication type:
- Article
5
Not a good judge of talent: the influence of subjective socioeconomic status on AI aversion.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 381, doi. 10.1007/s11002-024-09725-7
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- Publication type:
- Article
6
Handmade vs. machine-made: the effects of handmade gifts on social relationships.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 1, doi. 10.1007/s11002-024-09722-w
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- Publication type:
- Article
7
Continued goal pursuit in time-bound goals.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 489, doi. 10.1007/s11002-024-09717-7
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- Publication type:
- Article
8
Attribute ratings and their impact on attraction and compromise effects.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 439, doi. 10.1007/s11002-024-09716-8
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- Publication type:
- Article
9
Should it be my party? Consumer roles in joint experiences.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 477, doi. 10.1007/s11002-023-09715-1
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- Publication type:
- Article
10
Impacts of chief marketing officer in product recalls.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 409, doi. 10.1007/s11002-023-09711-5
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- Publication type:
- Article
11
Caffeine's complex influence on the attraction effect: a mixed bag of outcomes.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 451, doi. 10.1007/s11002-023-09710-6
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- Publication type:
- Article
12
Renting as a coping strategy: the effect of unethical product attributes on the choice between renting and buying.
- Published in:
- Marketing Letters, 2024, v. 35, n. 3, p. 335, doi. 10.1007/s11002-023-09708-0
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- Publication type:
- Article