Works matching IS 09230645 AND DT 2008 AND VI 19 AND IP 3/4

Results: 17

    • How behavioral decision research can enhance consumer welfare: From freedom of choice to paternalistic intervention.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 383, doi. 10.1007/s11002-008-9044-3
      By:
      • Ratner, Rebecca;
      • Soman, Dilip;
      • Zauberman, Gal;
      • Ariely, Dan;
      • Carmon, Ziv;
      • Keller, Punam;
      • Kim, B.;
      • Lin, Fern;
      • Malkoc, Selin;
      • Small, Deborah;
      • Wertenbroch, Klaus
      Publication type:
      Article

    • Reinforcement versus balance response in sequential choice.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 229, doi. 10.1007/s11002-008-9042-5
      By:
      • Huber, Joel;
      • Goldsmith, Kelly;
      • Mogilner, Cassie
      Publication type:
      Article

    • Choice under restrictions.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 183, doi. 10.1007/s11002-008-9035-4
      By:
      • Botti, Simona;
      • Broniarczyk, Susan;
      • Häubl, Gerald;
      • Hill, Ron;
      • Huang, Yanliu;
      • Kahn, Barbara;
      • Kopalle, Praveen;
      • Lehmann, Donald;
      • Urbany, Joe;
      • Wansink, Brian
      Publication type:
      Article

    • Behavioral frontiers in choice modeling.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 215, doi. 10.1007/s11002-008-9038-1
      By:
      • Adamowicz, Wiktor;
      • Bunch, David;
      • Cameron, Trudy;
      • Dellaert, Benedict;
      • Hanneman, Michael;
      • Keane, Michael;
      • Louviere, Jordan;
      • Meyer, Robert;
      • Steenburgh, Thomas;
      • Swait, Joffre
      Publication type:
      Article

    • Towards a brain-to-society systems model of individual choice.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 323, doi. 10.1007/s11002-008-9057-y
      By:
      • Dubé, Laurette;
      • Bechara, Antoine;
      • Böckenholt, Ulf;
      • Ansari, Asim;
      • Dagher, Alain;
      • Daniel, Mark;
      • DeSarbo, Wayne;
      • Fellows, Lesley;
      • Hammond, Ross;
      • Huang, Terry;
      • Huettel, Scott;
      • Kestens, Yan;
      • Knäuper, Bärbel;
      • Kooreman, Peter;
      • Moore, Douglas;
      • Smidts, Ale
      Publication type:
      Article

    • Discrete choice models of firms’ strategic decisions.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 399, doi. 10.1007/s11002-008-9060-3
      By:
      • Draganska, Michaela;
      • Misra, Sanjog;
      • Aguirregabiria, Victor;
      • Bajari, Pat;
      • Einav, Liran;
      • Ellickson, Paul;
      • Horsky, Dan;
      • Narayanan, Sridhar;
      • Orhun, Yesim;
      • Reiss, Peter;
      • Seim, Katja;
      • Singh, Vishal;
      • Thomadsen, Raphael;
      • Zhu, Ting
      Publication type:
      Article

    • Measuring long-run marketing effects and their implications for long-run marketing decisions.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 367, doi. 10.1007/s11002-008-9055-0
      By:
      • Bronnenberg, Bart;
      • Dubé, Jean;
      • Mela, Carl;
      • Albuquerque, Paulo;
      • Erdem, Tulin;
      • Gordon, Brett;
      • Hanssens, Dominique;
      • Hitsch, Guenter;
      • Hong, Han;
      • Sun, Baohong
      Publication type:
      Article

    • Decision making and brand choice by older consumers.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 355, doi. 10.1007/s11002-008-9058-x
      By:
      • Cole, Catherine;
      • Laurent, Gilles;
      • Drolet, Aimee;
      • Ebert, Jane;
      • Gutchess, Angela;
      • Lambert-Pandraud, Raphaëlle;
      • Mullet, Etienne;
      • Norton, Michael;
      • Peters, Ellen
      Publication type:
      Article

    • Experiments on strategic choices and markets.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 417, doi. 10.1007/s11002-008-9040-7
      By:
      • Amaldoss, Wilfred;
      • Ho, Teck-Hua;
      • Krishna, Aradhna;
      • Chen, Kay-Yut;
      • Desai, Preyas;
      • Iyer, Ganesh;
      • Jain, Sanjay;
      • Lim, Noah;
      • Morgan, John;
      • Oprea, Ryan;
      • Srivasatava, Joydeep
      Publication type:
      Article

    • A theoretical framework for goal-based choice and for prescriptive analysis.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 241, doi. 10.1007/s11002-008-9043-4
      By:
      • Carlson, Kurt;
      • Janiszewski, Chris;
      • Keeney, Ralph;
      • Krantz, David;
      • Kunreuther, Howard;
      • Luce, Mary;
      • Russo, J.;
      • Osselaer, Stijn;
      • Winterfeldt, Detlof
      Publication type:
      Article

    • Competition between auctions.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 431, doi. 10.1007/s11002-008-9037-2
      By:
      • Haruvy, Ernan;
      • Popkowski Leszczyc, Peter;
      • Carare, Octavian;
      • Cox, James;
      • Greenleaf, Eric;
      • Jank, Wolfgang;
      • Jap, Sandy;
      • Park, Young-Hoon;
      • Rothkopf, Michael
      Publication type:
      Article

    • Challenges and opportunities in high-dimensional choice data analyses.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 201, doi. 10.1007/s11002-008-9036-3
      By:
      • Naik, Prasad;
      • Wedel, Michel;
      • Bacon, Lynd;
      • Bodapati, Anand;
      • Bradlow, Eric;
      • Kamakura, Wagner;
      • Kreulen, Jeffrey;
      • Lenk, Peter;
      • Madigan, David;
      • Montgomery, Alan
      Publication type:
      Article

    • Modeling social interactions: Identification, empirical methods and policy implications.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 287, doi. 10.1007/s11002-008-9048-z
      By:
      • Hartmann, Wesley;
      • Manchanda, Puneet;
      • Nair, Harikesh;
      • Bothner, Matthew;
      • Dodds, Peter;
      • Godes, David;
      • Hosanagar, Kartik;
      • Tucker, Catherine
      Publication type:
      Article

    • Beyond conjoint analysis: Advances in preference measurement.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 337, doi. 10.1007/s11002-008-9046-1
      By:
      • Netzer, Oded;
      • Toubia, Olivier;
      • Bradlow, Eric;
      • Dahan, Ely;
      • Evgeniou, Theodoros;
      • Feinberg, Fred;
      • Feit, Eleanor;
      • Hui, Sam;
      • Johnson, Joseph;
      • Liechty, John;
      • Orlin, James;
      • Rao, Vithala
      Publication type:
      Article

    • Sequential sampling models of choice: Some recent advances.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 255, doi. 10.1007/s11002-008-9039-0
      By:
      • Otter, Thomas;
      • Johnson, Joe;
      • Rieskamp, Jörg;
      • Allenby, Greg;
      • Brazell, Jeff;
      • Diederich, Adele;
      • Hutchinson, J.;
      • MacEachern, Steven;
      • Ruan, Shiling;
      • Townsend, Jim
      Publication type:
      Article

    • Risk, uncertainty and discrete choice models.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 269, doi. 10.1007/s11002-008-9047-0
      By:
      • Palma, Andre;
      • Ben-Akiva, Moshe;
      • Brownstone, David;
      • Holt, Charles;
      • Magnac, Thierry;
      • McFadden, Daniel;
      • Moffatt, Peter;
      • Picard, Nathalie;
      • Train, Kenneth;
      • Wakker, Peter;
      • Walker, Joan
      Publication type:
      Article

    • Putting one-to-one marketing to work: Personalization, customization, and choice.

      Published in:
      Marketing Letters, 2008, v. 19, n. 3/4, p. 305, doi. 10.1007/s11002-008-9056-z
      By:
      • Arora, Neeraj;
      • Dreze, Xavier;
      • Ghose, Anindya;
      • Hess, James;
      • Iyengar, Raghuram;
      • Jing, Bing;
      • Joshi, Yogesh;
      • Kumar, V.;
      • Lurie, Nicholas;
      • Neslin, Scott;
      • Sajeesh, S.;
      • Su, Meng;
      • Syam, Niladri;
      • Thomas, Jacquelyn;
      • Zhang, Z.
      Publication type:
      Article