Leveraging brand equity to attract human capital.
- Published in:
- Marketing Letters, 2007, v. 18, n. 3, p. 149, doi. 10.1007/s11002-007-9012-3
- By:
- Publication type:
- Article
Works matching IS 09230645 AND DT 2007 AND VI 18 AND IP 3
Results: 5
1
2
Nonverbal cues-based first impressions: Impression formation through exposure to static images.
- Published in:
- Marketing Letters, 2007, v. 18, n. 3, p. 165, doi. 10.1007/s11002-007-9010-5
- By:
- Publication type:
- Article
3
Self-referencing and consumer evaluations of larger-sized female models: A weight locus of control perspective.
- Published in:
- Marketing Letters, 2007, v. 18, n. 3, p. 197, doi. 10.1007/s11002-007-9014-1
- By:
- Publication type:
- Article
4
Category management, product assortment, and consumer welfare.
- Published in:
- Marketing Letters, 2007, v. 18, n. 3, p. 135, doi. 10.1007/s11002-007-9011-4
- By:
- Publication type:
- Article
5
The price-perceived quality relationship: A meta-analytic review and assessment of its determinants.
- Published in:
- Marketing Letters, 2007, v. 18, n. 3, p. 181, doi. 10.1007/s11002-007-9013-2
- By:
- Publication type:
- Article