The Effects of Monetary Magnitude and Level of Aggregation on the Temporal Framing of Price.
- Published in:
- Marketing Letters, 2003, v. 14, n. 2, p. 125, doi. 10.1023/A:1025467002310
- By:
- Publication type:
- Article
Works matching IS 09230645 AND DT 2003 AND VI 14 AND IP 2
Results: 4
1
2
Marketing Strategy Development Styles, Implementation Capability, and Firm Performance: Investigating the Curvilinear Impact of Multiple Strategy-Making Styles.
- Published in:
- Marketing Letters, 2003, v. 14, n. 2, p. 111, doi. 10.1023/A:1025415018239
- By:
- Publication type:
- Article
3
Engineering Hedonic Attributes to Generate Perceptions of Luxury: Consumer Perception of an Everyday Sound.
- Published in:
- Marketing Letters, 2003, v. 14, n. 2, p. 97, doi. 10.1023/A:1025462901401
- By:
- Publication type:
- Article
4
The Effects of Deadline Pressure on Attitudinal Ambivalence.
- Published in:
- Marketing Letters, 2003, v. 14, n. 2, p. 83, doi. 10.1023/A:1025465917331
- By:
- Publication type:
- Article