A Comment on the Relationship between Coefficient Alpha and Scale Characteristics.
- Published in:
- Marketing Letters, 2000, v. 11, n. 2, p. 177, doi. 10.1023/A:1008146924781
- By:
- Publication type:
- Article
Works matching IS 09230645 AND DT 2000 AND VI 11 AND IP 2
Results: 7
1
2
A Comparison of Full Profile and Hierarchical Information Integration Conjoint Methods to Modeling Group Preferences.
- Published in:
- Marketing Letters, 2000, v. 11, n. 2, p. 165, doi. 10.1023/A:1008194807943
- By:
- Publication type:
- Article
3
The Impact of Innovativeness and Development Time on New Product Performance for Small Firms.
- Published in:
- Marketing Letters, 2000, v. 11, n. 2, p. 151, doi. 10.1023/A:1008142823872
- By:
- Publication type:
- Article
4
A Model for Observation, Structural, and Household Heterogeneity in Panel Data.
- Published in:
- Marketing Letters, 2000, v. 11, n. 2, p. 137, doi. 10.1023/A:1008190707034
- By:
- Publication type:
- Article
5
Will You Help Me Please? The Effects of Race, Gender and Manner of Dress on Retail Service.
- Published in:
- Marketing Letters, 2000, v. 11, n. 2, p. 129, doi. 10.1023/A:1008138722964
- By:
- Publication type:
- Article
6
Explaining Individual and Task Differences in Consumer Attitudes toward Ambiguity.
- Published in:
- Marketing Letters, 2000, v. 11, n. 2, p. 117, doi. 10.1023/A:1008186606126
- By:
- Publication type:
- Article
7
Attribute Identities Matter: Subjective Perceptions of Attribute Characteristics.
- Published in:
- Marketing Letters, 2000, v. 11, n. 2, p. 103, doi. 10.1023/A:1008159022055
- By:
- Publication type:
- Article