Predicting Consumers' Reactions to Product Failure: Do Responsibility Judgments Follow from Consumers' Causal Explanations.
- Published in:
- Marketing Letters, 1991, v. 2, n. 1, p. 59, doi. 10.1007/BF00435196
- By:
- Publication type:
- Article
Works matching IS 09230645 AND DT 1991 AND VI 2 AND IP 1
Results: 7
1
2
Modeling how Institutional Investors Allocate Business to Brokers.
- Published in:
- Marketing Letters, 1991, v. 2, n. 1, p. 71, doi. 10.1007/BF00435197
- By:
- Publication type:
- Article
3
Brand Experience as a Moderator of the Negative Impact of Promotions.
- Published in:
- Marketing Letters, 1991, v. 2, n. 1, p. 35, doi. 10.1007/BF00435194
- By:
- Publication type:
- Article
4
Investigating the Recall Inhibition Effect: A Test of Practical Considerations.
- Published in:
- Marketing Letters, 1991, v. 2, n. 1, p. 27, doi. 10.1007/BF00435193
- By:
- Publication type:
- Article
5
Actual and Perceived Consumer Vigilance in the Retail Grocery Industry.
- Published in:
- Marketing Letters, 1991, v. 2, n. 1, p. 15, doi. 10.1007/BF00435192
- By:
- Publication type:
- Article
6
The Effect of Buying Decisions on Consumers' Assessment of their Tastes.
- Published in:
- Marketing Letters, 1991, v. 2, n. 1, p. 5, doi. 10.1007/BF00435191
- By:
- Publication type:
- Article
7
Consumer Evaluation of Multi-Product Bundles: An Information Integration Analysis.
- Published in:
- Marketing Letters, 1991, v. 2, n. 1, p. 47, doi. 10.1007/BF00435195
- By:
- Publication type:
- Article