The Economic Impact of the Olympic Games: Ex Ante Predictions and Ex Poste Reality.
- Published in:
- Journal of Sport Management, 2008, v. 22, n. 4, p. 470, doi. 10.1123/jsm.22.4.470
- By:
- Publication type:
- Article
Works matching IS 08884773 AND DT 2008 AND VI 22 AND IP 4
Results: 6
1
2
Mega-Special-Event Promotions and Intent To Purchase: A Longitudinal Analysis of the Super Bowl.
- Published in:
- Journal of Sport Management, 2008, v. 22, n. 4, p. 392, doi. 10.1123/jsm.22.4.392
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- Publication type:
- Article
3
Mega Events, Fear, and Risk: Terrorism at the Olympic Games.
- Published in:
- Journal of Sport Management, 2008, v. 22, n. 4, p. 451, doi. 10.1123/jsm.22.4.451
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- Publication type:
- Article
4
Destination Image and Intent to Visit China and the 2008 Beijing Olympic Games.
- Published in:
- Journal of Sport Management, 2008, v. 22, n. 4, p. 427, doi. 10.1123/jsm.22.4.427
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- Publication type:
- Article
5
The Impact of Brand Cohesiveness and Sport Identification on Brand Fit in a Sponsorship Context.
- Published in:
- Journal of Sport Management, 2008, v. 22, n. 4, p. 410, doi. 10.1123/jsm.22.4.410
- By:
- Publication type:
- Article
6
Special Sport Events-Part I.
- Published in:
- Journal of Sport Management, 2008, v. 22, n. 4, p. 385, doi. 10.1123/jsm.22.4.385
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- Publication type:
- Article