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The Effects of Model Size and Race on Chinese Consumers' Reactions: A Social Comparison Perspective.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 177, doi. 10.1002/mar.20864
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- Publication type:
- Article
From Online Motivations to Ad Clicks and to Behavioral Intentions: An Empirical Study of Consumer Response to Social Media Advertising.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 155, doi. 10.1002/mar.20862
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- Publication type:
- Article
The Effect of Stylistic Product Information on Consumers' Aesthetic Responses.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 165, doi. 10.1002/mar.20863
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- Publication type:
- Article
Can a Celebrity Serve as an Issue-Relevant Argument in the Elaboration Likelihood Model?
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 195, doi. 10.1002/mar.20865
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- Publication type:
- Article
How Does a Product Gain the Status of a Necessity? An Analysis of Necessitation Narratives.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 209, doi. 10.1002/mar.20866
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- Publication type:
- Article
Issue Information.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 151, doi. 10.1002/mar.20883
- Publication type:
- Article
Contents.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 3, p. 153, doi. 10.1002/mar.20884
- Publication type:
- Article