Moments of truth in gift exchanges: A critical incident analysis of communication indicators used to detect gift failure.
- Published in:
- Psychology & Marketing, 2006, v. 23, n. 11, p. 885, doi. 10.1002/mar.20138
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- Publication type:
- Article
Works in Psychology & Marketing, 2006, Vol 23, Issue 11
Results: 4
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2
Boundary conditions of the impact of a hypervigilant coping style on the subjective decision-making experience.
- Published in:
- Psychology & Marketing, 2006, v. 23, n. 11, p. 905, doi. 10.1002/mar.20139
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- Publication type:
- Article
3
Building consumer–brand relationship: A cross-cultural experiential view.
- Published in:
- Psychology & Marketing, 2006, v. 23, n. 11, p. 927, doi. 10.1002/mar.20140
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- Publication type:
- Article
4
Social influence: The role of self-monitoring when making social comparisons.
- Published in:
- Psychology & Marketing, 2006, v. 23, n. 11, p. 961, doi. 10.1002/mar.20141
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- Publication type:
- Article