Found: 8
Select item for more details and to access through your institution.
Happy 15th to Us!
- Published in:
- 1998
- By:
- Publication type:
- Editorial
Buyer-Seller Relationships: Similarity, Relationship Managements, and Quality.
- Published in:
- Psychology & Marketing, 1998, v. 15, n. 1, p. 3, doi. 10.1002/(SICI)1520-6793(199801)15:1<3::AID-MAR2>3.0.CO;2-I
- By:
- Publication type:
- Article
Factors Leading to Group Identification: A Field Study of Winners and Losers.
- Published in:
- Psychology & Marketing, 1998, v. 15, n. 1, p. 23, doi. 10.1002/(SICI)1520-6793(199801)15:1<23::AID-MAR3>3.0.CO;2-P
- By:
- Publication type:
- Article
The Impact of Membership Fees on Consumer Attitude and Choice.
- Published in:
- Psychology & Marketing, 1998, v. 15, n. 1, p. 41, doi. 10.1002/(SICI)1520-6793(199801)15:1<41::AID-MAR4>3.0.CO;2-N
- By:
- Publication type:
- Article
Coupon Characteristics and Redemption Intentions: A Segment-Level Analysis.
- Published in:
- Psychology & Marketing, 1998, v. 15, n. 1, p. 59, doi. 10.1002/(SICI)1520-6793(199801)15:1<59::AID-MAR5>3.0.CO;2-M
- By:
- Publication type:
- Article
Is It Better to Give than to Receive? Exploring Gender Differences in the Meaning of Memorable Gifts.
- Published in:
- Psychology & Marketing, 1998, v. 15, n. 1, p. 81, doi. 10.1002/(SICI)1520-6793(199801)15:1<81::AID-MAR6>3.0.CO;2-J
- By:
- Publication type:
- Article
Consumer Behavior: Buying, Having, and Being (3rd ed.).
- Published in:
- 1998
- By:
- Publication type:
- Book Review
MyProfessionalMarketingMaterials.
- Published in:
- 1998
- By:
- Publication type:
- Product Review